I am the Founder and CEO of Free To Achieve.
We work with leaders who want practical insight they can actually use.
Since becoming accredited in 2012, we have specialised in helping organisations understand how people think, work, communicate, and perform. Our approach focuses on turning behavioural insight into real-world results, so leaders can stop guessing and start leading with clarity.
We believe most business challenges aren’t operational — they’re human.
Who We Are
- People-first tech: We build smart HR tools for modern leaders.
- Beyond the resume: We look at real behaviours and hidden strengths.
- Growth focused: We help staff thrive at every career stage.
- Engagement tools: Make every worker feel valued and properly placed.
- Productivity boosts: Match natural strengths to daily job tasks.
- Better decisions: Build stronger teams and smarter leadership structures.
- Old ways fail: Resumes and standard interviews miss how people truly act under stress.
- Data-driven clarity: We offer objective insights into human behaviour.
- Real results: Our methods turn raw potential into lasting workplace success.
Who We Work With
Typically:
- CEOs
- Leaders
- Teams
- Small to Medium size organizations
Business Performance Intelligence
We help leaders understand their people so they can lead with clarity, align talent to roles, and build high-performing teams.
Core Services
- To help organizations turn people insight into performance advantage.
- Leadership Training (facilitated online)
- Individual talent insights
- Leadership decision support-Understanding yourself and Your Team
Outcomes:
Clearer leadership. Stronger teams. Measurable performance.
We have many years experience in Facilitating, Transformations, Organisation Effectiveness, Creating Engaged and Productive Staff. We also have many years experience in delivering Training, and creating Bespoke Workshops. We are passionate about giving leaders and teams an experience that will transform the way they work.
We have worked for a variety of industries and therefore am able to adapt to the situation at hand.
We have worked with a variety of people from professional services and trades. We are flexible in how I relate to people whether it is CEO’s or staff members.
Happy people make successful communities; that’s why we love unlocking talents and and helping all teams perform at their best by helping you understand your and your teams: communication, motivation and decision process.
My network have described me to be trusting, compassionate, personable, solution driven, authentic, professional, fun, creative, someone that understands people and an audience through experience from working on my own self development for the last 25 years as well as in roles involving a focus around people, process and system change.
My corporate experience has been in Creating Productive Teams, Behavioural Insights For Leaders & Teams, Unlocking Talents, Coaching, Accounting, Recruitment, Change Management, Career Transition & Outplacement, Engagement & Talent & Career Assessments all helped me see the need for implementing engagement and change using a different approach. I have worked as an employee of many blue chip companies and had the pleasure of working with some great people, clients and projects. Some of the projects included Business and System Change and Behaviour Change programs of work.
Some of the organisations I have worked for include: Ernst & Young, Cap Gemini, Charter Mason, Drake International, BHP, NAB, Fonterra Food, University of Melbourne, A Division of The Supreme Court Of Victoria , Carlton United Breweries, Hallis & Morgan Consulting.
